Japan Sales Growth.

You probably noticed the following chart in the Cellestis Briefing released today.

You probably also noted that they have not provided us with any y-axis scale. However, it doesn't take too much work to make a pretty good stab at the scale.


We know that total worldwide sales for the Half Year ended December '09 were $18.2m. We were also told that Japan represented 20% of worldwide sales ($3.64m). We can use that number to overlay on the above chart, to turn the current half year figures shown on the chart into $. There is a little difficulty in that the Dec '09 Financial figures that we are working from are sales by Cellestis to the Japan wholesaler whereas these latest figures are end-user sales. However, it's probably not too unreasonable to equate them over an extended period.


It comes out something like this:

Jan 2010 $600,000

Feb 2010 $750,000

Mar 2010 $820,000

Apr 2010 $990,000

That is pretty spectacular growth. Particularly given the special circumstances that we have faced in Japan.


It would be nice to assume a similar growth pattern over subsequent months. However, given that there appears to be a seasonal factor (ref '09 and '08 figures), it is too early to make any real projection. It will be interesting to see how this pans out over the remainder of this Financial Year.


hat-tip to "Tarpot".